Everyone wants a gorgeous website, crystal clear message, active social media engagement, sizzling sales pages, and a huge responsive list. Everyone wants a comprehensive brand.
Here's the trouble: People are chasing the brand, website, copy, and message before doing the #1 thing that will bring in some clients, build your confidence, and help you get that all-consuming clarity.
Get to work.
Seriously, just get to work. Not the rewriting your home page kind of work.
The telling people what you care about kind of work.
Pick something you love. Pick a coaching tool you're jazzed up about. Pick a topic you could talk about forever.
Then go tell people about it. In the 21st century, there are 1,000 ways to reach people.
Here's why people stay behind the perfectionism of getting the website just-so.
Big Fat Hairy Fear.
It is SCARY to do a teleclass. What if no one shows up. Worse, what if 2 people show up and one of them hangs up midway through?
What if you make 10 calls and no one wants your workshop?
What if 10 people DO want your workshop? Then you have to GIVE the workshop! What if everyone hates the workshop and finds out what a fraud you are?
Fear keeps us behind the "business building" wall.
The problem is, you're not going to feel less fear when you have the perfect website or business cards. The only way through this fear is to face it.
This is a Nike moment, friends. You have to JUST DO IT.
Yes, work with a coach around the mindsets and moving parts. Yes, get support, feel the fear, and learn about Inner Critic Management Systems from the gorgeous artist SARK.
Business isn't just about following your passion. It's about risks, and risks bring evolution and growth. And you're a coach who loves evolution and growth. I know it.
This is a dare. I dare you to share your message (NOT just by posting it on your status update!) I dare you to pick ANY message you care about!
I dare you to plan a workshop, a teleclass, or an intimate meeting in your living room.
I dare you to say "I'm a life coach" when someone asks you what you do... and not worry about the elevator speech.
I dare you to use your laptop for good ~ connecting with the world, creating beautiful messages and experiences that invite people into the world of your business with confidence.
I dare you to say "screw it" to needing a niche or any of that stuff right now.
I dare you to create from love, and let it lead you.
Join me in The Coach's Sanctuary and tell me: What are you going to do this week that CONNECTS you with human beings?
PS ~ If leading a group is freaking you out, don't worry. I'm teaching a 30-day program called Get Your Group Going in May. Stay Tuned!